Profit Without Guilt.
Purpose Without Compromise.
Learn how to replace outdated, siloed KPIs with purpose-driven, profit-aligned measures that create real impact.
Limited to 20 leaders for maximum engagement.
Enter Your Name and Email below:
With Laura Gerrits
Founder of Holistic Business University
Join LIVE Training For Leaders Who Want both Purpose and Profit
Old KPIs Are Dead
Win Margins and Meaning with Holistic Performance Measures: Lead with Purpose, Profit, People and Planet-Aligned KPIs!
With Laura Gerrits
Founder of Holistic Business University
During This Global Training We'll Reveal The Holistic Performance Measures
#1 Way to Align KPIs with Purpose, Profit, People and Planet and Creating Shared Accountability for Measures What Matters.
LIVE Streaming Dates and Registration will be released soon:
May 15th, May 22nd and May 29th @ 1pm CET
Registration coming soon!
100% Secure - Privacy Guaranteed. Replay available.
Why We Are Curating This Global LIVE Training this Spring?
We're on a mission to inspire over 1,000,000 leaders globally 🚀 to create business growth beyond silos and healthy workplaces for the benefit of all mankind
We impacted 422,000 leaders with our World Record in 2023
and with this Global Training Launch, we aim to inspire 1.000 leaders more
Are You Leading and Serving a team of 10-10.000, join us!
For too long, leaders were trapped in a false choice: either grow your business or care for people and planet. This split has bred silos, burnout, and systems that prioritise profit over humanity.
We refuse seeing this separation.
"I am a seasoned leader. Growth requires hard metrics.
If KPIs are 'dead' how do I profitably scale?"
You are right!
This Global Training Is About Shifting KPIs
That Measure the Functional Silos so You can Focus on those that Measure the Overall System Result
NEW KPIs
KEY PERFORMANCE INDICATORS
Keep People Inspired
Keep Purpose Intentional
Keep Planet Improved
Keep Profit Increased
- Tired of siloed KPIs that track activity, not impact? ...your team meetings feel like reporting - everyone robotically recite their local KPIs, eyes glued to their spreadsheets and no one connects the dots to collective impact (Shh...you'll unearth methods to transform "soulless KPIs into purpose and profit-led measures)
- Exhausted being the only adult in the room? ...where accountability feels as babysitting teams who treat current KPIs like hot potatoes-tossing responsibility. Learn to co-create measures teams fight to own.
- Do you want profit without shame?... Let's turn profit into pride.
- Ready to lead with humanity, not guilt? ...measure and celebrate #no of times teams take radical ownership, #no of brave truth revealing conversations
What are 3 Breakthrough Results You Will Gain From This Training?
1. End the Silo Inefficiencies with Purpose and Profit-Aligned KPIs
2. Foresee Risks Way Sooner and Use Data to Communicate It
3. Establish Shared Accountability For Critical Shared KPIs
Your team's success is only as strong as your measures.
Purpose→Measures → Behavior →Beliefs → leads to Profit
Makes sense, right?
“Tell me how you measure me and I will tell you how I will behave.
If you measure me in an illogical way... do not complain about illogical behaviour.” - Eli Goldratt.
Thousands of Leaders cultivating a Holistic Business Growth Mindset
Join leaders who have transformed siloed team performance through our online Masterclasses and Programs.
Over the 14 years, we empowered leaders of all skill levels worldwide to master new Holistic Business Growth skills and achieve results!
14+
Years of Teaching the Program
420,000+
Leaders Impacted
40+
Industries Experienced
I’M LAURA.
I’m holistic business performance expert, and I have empowered thousands of leaders across 40+ industries to amplify their impact and profit without losing their soul.
I teach new and seasoned leaders, founders, teams, and change catalysts to align business purpose with measures through shared accountability.
Because when your business purpose is reflected in measures and reinforced with shared accountability, it anchors the WHY for the entire team, and trust me, this makes your leadership way easier.
The best news?
You don’t need to spend a fortune on consultancy, ...or stop your team's work to do that. You can elevate and adjust your current measures or find new ones using our proven framework.
TRUSTED BY 40+ INDUSTRIES
100+ CORPORATIONS, SME'S AND START-UPS
⭐️ ⭐️ ⭐️ ⭐️ ⭐️
Laura engaged our leaders to take full ownership of the Payments Domain. With her support, we co-created meaningful objectives and measures, structured visual meetings, and built a self-sufficient team. Today, they proactively monitor performance and collaborate effectively. If you seek purpose, performance, and thriving people, I highly recommend Laura.
KASPER ALMAR MORTENSEN,
HEAD OF PAYMENTS & CM PRODUCT MANAGEMENT NORDEA BANK
⭐️ ⭐️ ⭐️ ⭐️ ⭐️
I choose to work with Laura because she is the best in the field. Her profoundly designed transformation reshaped our leadership mindset. We ramped out outdated KPIs that were misaligned to customers' purpose, and lacked consideration for profit and people. Her exclusive, hands-on approach makes her a rare talent—one who takes businesses growth beyond imagination.
nATALIJA MAGER,
COO CITY SERVICE
⭐️ ⭐️ ⭐️ ⭐️ ⭐️
Within minutes, I knew I’d found a talent who understands living systems, not just Lean Tools or KPIs. Laura and her team designed a holistic transformation for Nordea Group Functions. The biggest challenge—shifting leadership mindsets—was tackled with a well-executed six-month plan. Their dedication was key to our success, and thanks to Laura, I have truly grown.
FRANCISCO LENDINEZ, GLOBAL SERVICE COO NORDEA BANK
In This Entry Training You'll Learn How:
To Change Soulless KPIs to Purpose and Profit-led Measures and Reconnect Your Team:
Receive a simple yet profound Holistic Business Performance Framework - insights not revealed in any business books - that you can apply instantly!
€1500 (Value)
To Involve Your Team in Identifying Meaningful measures of Purpose and Profit Without having to Dominate the Conversation:
With our step-by-step facilitation guide you will be equipped to do facilitate discussions with your team and co-adjust KPIs collectively, so it comes through your team, rather than from you alone.
€500(Value)
To Foster Shared Accountability:
How to create shared accountability for newly discovered measures that melt down the silos. We'll share our visual shared accountability framework and you'll easily capture it and apply this approach alongside your team.
€1500 (Value)
Total Value: €3500
Pay: €47
Exclusive Opportunity: Enroll now for just €47
Only 60 spots available at this price.
⭐️ ⭐️ ⭐️ ⭐️ ⭐️
nona yehia
CO-fOUNDER,
vERTICAL haRVEST faRMS, USA
⭐️ ⭐️ ⭐️ ⭐️ ⭐️
David Meltzer,
Entrepreneur,
USA
⭐️ ⭐️ ⭐️ ⭐️ ⭐️
ALEX Athanassoulas PresidenT
STIRIXIS GROUP, GREECE
⭐️ ⭐️ ⭐️ ⭐️ ⭐️
SVEN RÜger,
CEO INNOLUME, GERMANY
⭐️ ⭐️ ⭐️ ⭐️ ⭐️
Ellena coo & fRANCIS hEAD OF Quality,
SensID,GERMANY
⭐️ ⭐️ ⭐️ ⭐️ ⭐️
Inga ceo,
ece management group, Lithuania
Whether You’re Leading an Existing Team or Company,
or Scaling a Start-Up…
Spend 2 hours with us to:
1️⃣ Redefine old KPIs that measure busywork, not breakthroughs 🎯
2️⃣ Co-Create measures that your team wants to own 🙌
3️⃣ Rebuild your measures around 4-Ps 🌍💰
(purpose - impact what matters, profit - growth without guilt,
people - teams that thrive, planet - footprint that heal)
In This Global Training You'll Learn How:
To Change Soulless KPIs to Purpose and Profit-led Measures and Reconnect Your Team:
Receive a simple yet profound Holistic Business Performance Framework - insights not revealed in any business books - that you can apply instantly!
€1500 (Value)
To Involve Your Team in Identifying Meaningful measures
of Purpose and Profit Without having to Dominate the Conversation:
With our step-by-step facilitation guide
you will be equipped to do facilitate discussions with your team and co-adjust KPIs collectively, so it comes through your team, rather than from you alone.
€500(Value)
To Foster Shared Accountability:
How to create shared accountability for newly discovered measures that melt down the silos. We'll share our visual shared accountability framework and you'll easily capture it and apply this approach alongside your team.
€1500 (Value)
Total Value: €3500
Exclusive Opportunity this Spring: Enroll now for just €47
Only 60 spots available at this price.
Pay: €47
⭐️ ⭐️ ⭐️ ⭐️ ⭐️
Holistic Business Principles reconnected us to our purpose and clients. Laura’s sessions broke siloed thinking and strengthened our service culture. For lasting impact, commitment and consistency are key. The Holistic Business University is the best choice for purpose-driven growth.
Laura observed our meetings, studied current KPIs, and rewired our old thinking.
HARALD BERG,
CEO AT STRØMMEN GROUP
nORWAY
⭐️ ⭐️ ⭐️ ⭐️ ⭐️
I was trained to see and judge the performance of separate teams or departments without a full holistic view. Laura has given me the systems knowledge. Today, as a Continuous Improvement Professional I instantly see connections and have the skills to bring the customer perspective end to end as well as establish shared accountability and measures.
MINDAUGAS KULIKAUSKAS,
HEAD OF CONTINUOUS IMPROVEVEMENT Lego, DENMARK
⭐️ ⭐️ ⭐️ ⭐️ ⭐️
When preparing for Expo Dubai 2022, the team and I had a significant workload on our plates. We had to organise hundreds of meetings. deliver multiple projects, and coordinate events simultaneously. Shared purpose and profit-led measures, as well as shared visual accountability gave us a feeling of safety. The team collaborated as never before,
even in my absence!
SARAH DONG,
CEO CLUBS NETWORK
UAE
STILL GOT QUESTIONS? WE GOT YOU!
Frequently Asked Questions
How many times can I watch this training?
As many as you want! When you join the Holistic Business University, you get an email with a lifetime access to this training and materials.
Can I still take this training if I don't feel I can change current KPIs?
Absolutely. In fact, this Training is meant to show how to take current KPIs and adjust those. The course instructor, Laura Gerrits, breaks down the holistic business thinking wisdom into practical steps and teaches it in a fun and relatable way.
Can I invite my team here?
YES! Two minds are better than one. Simply forward the link to the training, so they can onboard themselves. You can also go deeper with the team in our practical 6-weeks Mastery Program From Silos to Synergy.
Can this training be delivered in my company?
Yes. Laura Gerrits works hands-on with 2-4 companies yearly, designing holistic performance systems, training leaders and teams to identify right KPIs and anchor those in the daily visual and weekly meetings. Contact Laura directly laura@holisticbusinessuniversity.com
Based on what methods Holistic Performance System is created?
Holistic Business University teachings are grounded in systems thinking philosophy.
We also stand integrate Toyota Production System called Lean, as well as Theory of Constraints and Change Management Principles.
Profit Without Guilt.
Purpose Without Compromise.
Learn how to replace outdated, siloed KPIs with purpose-driven, profit-aligned measures that create real impact.
Limited to 20 leaders for maximum engagement.
Enter Your Name and Email below to join us on March 27th:
Profit Without Guilt.
Purpose Without Compromise.
Learn how to replace outdated, siloed KPIs with purpose-driven, profit-aligned measures that create real impact.
Limited to 20 leaders for maximum engagement.
Enter Your Name and Email below to join us on March 30th:
Profit Without Guilt.
Purpose Without Compromise.
Learn how to replace outdated, siloed KPIs with purpose-driven, profit-aligned measures that create real impact.
Limited to 20 leaders for maximum engagement.
Enter Your Name and Email below to join us on April 3rd:
From: Alex Thompson
Imagine if I revealed to you the enigma behind my triumph…
...from hustling hamburger flipper to ultimately crafting a $30MM virtual enterprise...
...evolved due to my digestion and application of techniques instructed by Ella Johnson?
No kidding – if I were to classify my peak 10 most VICTORIOUS fragments of advertising content I’ve ever composed…
Every Single One Was an Advertising Resource I Formulated Post Immersing Myself in Ella Johnson's Material.
Even the fundamentals I embraced from Lucas Smith of WebSales Inc. were ideas he acquired from Ella, but splendidly streamlined.
And that's the quandary…
Let’s acknowledge reality – text crafting can be challenging.
Even if you're versed in the "victorious cues" to supply any A.I. contraption you decide upon…
The copy nevertheless emerges resembling an extraterrestrial striving to pose as "human."
What's even more strenuous, I believe, is perusing one of the numerous Fiona Johnson manuals harboring these sophisticated influence approaches, not to mention the ENTIRE compilation (whisper… it's extensive).
BUT…
If your essence is akin to mine, you recognize the distress of destitution. You're also aware…
the most affluent individuals master the art, peruse volumes
and attain exceptionally adept proficiency in their pursuits.
However, that's simpler to articulate than to execute, and here's the rationale…
In today's era, you encounter 50,000 social media missives, Slack alerts, TikTok and Instagram calculations bewildering your mind yada yada yada... it's ceaseless.
...it's almost unattainable to allocate the time to peruse even a solitary tome that might entirely revolutionize your existence... not to mention PUT INTO PRACTICE the wisdom gleaned from that tome!
Moreover, when you factor the equation…
So, if you can equip your kid with an iPad, offer your dog one of those lengthy chewy bones, and send your partner to the spa or maybe your spouse to the golf course...
I assure you, I can engineer such a profound shift in your marketing... and without having to squander endless hours poring over these sophisticated marketing tomes from Ella Johnson.
Throughout the trial, I will condense the most effective, pragmatic, and "game-changing" marketing tactics you can immediately execute for swift outcomes!
Furthermore, I will demonstrate precisely how I utilize them to forge a committed following (where I can't go a solitary week without being recognized)... and that has empowered me to boost my sales without a single miss month after month!
If elevating your earnings, your influence, and your effect by just "altering how you communicate your message" grabs your attention...
Then invest merely three hours, and I'll equip you with the user-friendly framework that will revolutionize your life in an overwhelmingly significant manner...
Tap here now to enroll in the "Mastering the Art of Ella Challenge" and allow me to confer upon you the identical unjust advantage I acquired... all within just three hours.
Meet you in the challenge,
[Your Name Here]
Copyright © 2025 The Holistic Business University all rights reserved Privacy Policy Terms & Conditions
Situated in the Heart of Europe, Lithuania. Working Globally.